Together with Red Basicolor, the visual identity of Correcaminos Football Club from Ciudad Victoria\u2014a team competing in Mexico\u2019s Liga de Ascenso\u2014was redesigned.<\/p>\n
The roadrunner, a classic symbol of Mexican football, was redrawn to emphasize stronger details and achieve a cleaner, more refined contour.<\/p>\n
A circular frame was introduced, replacing the previous rectangular design, to give the logo better balance and visual strength when placed alongside other team emblems in the league.<\/p>\n
In a controversial move among fans, the club\u2019s management initially changed the main color to blue, but after dialogue with supporters, the traditional orange was brought back.<\/p>\n
The team\u2019s uniforms were designed for three seasons, resulting in over 20 kits, including home, away, third kits, and training uniforms. Additionally, caps, tracksuits, t-shirts, and other merchandise were created for the club.<\/p>\n
Currently, the club has new management and has adopted a different visual identity.<\/p>\n
Player photos: Turco.<\/p>","protected":false},"excerpt":{"rendered":"
C\u00edtrico Gr\u00e1fico + Red Basicolor
\nIdentity, signage, uniforms, campaign, social media
\nClient: Correcaminos UAT
\nYear: 2017<\/p>\n","protected":false},"author":1,"featured_media":823,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"sfsi_plus_gutenberg_text_before_share":"","sfsi_plus_gutenberg_show_text_before_share":"","sfsi_plus_gutenberg_icon_type":"","sfsi_plus_gutenberg_icon_alignemt":"","sfsi_plus_gutenburg_max_per_row":"","footnotes":""},"categories":[7],"tags":[],"class_list":["post-807","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-proyectos"],"_links":{"self":[{"href":"https:\/\/citricografico.com\/en\/wp-json\/wp\/v2\/posts\/807","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/citricografico.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/citricografico.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/citricografico.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/citricografico.com\/en\/wp-json\/wp\/v2\/comments?post=807"}],"version-history":[{"count":1,"href":"https:\/\/citricografico.com\/en\/wp-json\/wp\/v2\/posts\/807\/revisions"}],"predecessor-version":[{"id":1019,"href":"https:\/\/citricografico.com\/en\/wp-json\/wp\/v2\/posts\/807\/revisions\/1019"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/citricografico.com\/en\/wp-json\/wp\/v2\/media\/823"}],"wp:attachment":[{"href":"https:\/\/citricografico.com\/en\/wp-json\/wp\/v2\/media?parent=807"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/citricografico.com\/en\/wp-json\/wp\/v2\/categories?post=807"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/citricografico.com\/en\/wp-json\/wp\/v2\/tags?post=807"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}